Recently, I’ve seen a rash of comments on various social media networks that talk about the mysterious “recovery” that few small businesses are seeing the effects of. 248creative has seen some pretty exponential growth over the past couple quarters, so this started my mind wandering. Is this feeling really as prevalent as it seems when you look over entrepreneurial forums or is that just a vocal minority? After talking to a few more people, I’ve gained some perspective on some of the problems that many small business owners seem to be going through and this is what I’ve come up with…
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One of the most underestimated tools online is the Google Insight engine. Make sure you take a minute to see if there’s a way you can leverage this great free tool in your business.

On April 13th, 2010, the social juggernaut twitter.com announced its first attempt at monetization with the promoted tweet platform. Initially launched in 2006, Twitter has built a worldwide membership of over 75 million users (22 million or so of which are actually active). The problem, however, has always been how to make the service generate revenue.

With the announcement of promoted tweets, Twitter thinks it has the answer. The system will initially be available to only a select group of national brands, including Starbucks, Virgin, Sony and 7 other internationally recognized brands.

The response to the launch has been generally positive, although questions are being raised as to why it was so restricted to such a small initial base of corporate advertisers. One has to ask, considering Twitter is such an edge technology with most of its user base as early adopters and technophiles, why it took such a conventional approach with this launch. It seems like a much more appropriate first run of the service would be open to a larger advertising community. Allowing access to smaller companies would introduce considerably more diversity to the promoted tweet landscape and generate more results that had much less of a “spammy” feel.

Regardless, this development should be lucrative for both Twitter and their advertisers… what do you think?

At the 2009 Troy Chamber of Commerce Pep Rally, Denise Roberts and Diane Putvin from SalesPartnersTroy.com helped shed some light on a myriad of ways your business can benefit from active involvement in the Troy Chamber of Commerce, regardless of the current economic situation.

It was an eye-opening account of all the options available to Chamber members. If you’re in the Metro Detroit area and want to get involved in one of the most active and beneficial Chambers in the area, check out www.troychamber.com.

The Troy Chamber asked 248creative for some help with video work for the 09 Pep Rally, and we were more than happy to help.
248creative has been active in the Troy Chamber since 2008 and will continue to get more involved in the local community.

If you’re finding more and more of your day gets lost under stacks of paper or hunting for reports from two years ago, 248creative has the solution for you!

248creative now offers digital document conversion services to crunch those cabinets full of paper into tiny, searchable PDF files. Imagine how much time you could save if every time you needed an important number or piece of information you could just do a simple search from your computer instead of walking across the building and hunting for a file hidden away in a room full of cabinets? It’s really that easy.

If the service wasn’t exciting enough, 248creative also offers FREE PICKUP of files to be converted ANYWHERE in Troy, Michigan! Now you don’t even have to be bothered lugging your paperwork around, we’ll come to you!

Finished files can be delivered over the internet or on hard copy DVD, your choice.

Click Here To Learn More About Digital Document Conversion
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Click Here To Contact Us to get started right away!

Looking to get more exposure for your business online? Want to get your feet wet in the massively effective world of video-for-web? 248creative can help. Today’s internet is a vastly different beast from even a few years ago. Where static text driven content was once more than enough to satisfy visitors to your site, Youtube and its sister sites have definitely made such an idea trite.

Web surfers expect much more from websites now. The world of streaming video has taken hold and isn’t going anywhere. Much of the traffic that would have happily committed 15 minutes to reading through the pages of your company’s site would just as easily hit the back button now, in search of one of your competitors who has catered more thoroughly to them.

The surfers of today’s web are an expansion of the conventional television audience. They want your message fed to them, because your competitors are willing to do so. Delivering your message online as video content instantly increases the perceived value of your site, therefore increasing the value of your brand and the likelihood of a sale.

248creative has developed a process specifically catering to the online video needs of southeast Michigan. With 248creative’s Video For Web services, you can immediately start to add world class content to your web strategy without breaking your already stretched marketing dollar. When budgets are tight, its smart business to know where the biggest bang for the buck lives, and video content for the web definitely has a great ROI.

Check out http://www.248creative.com/video for more information on this powerful new web service from 248creative.